Does Your 3PL Offer Real-Time Visibility?

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Everyone’s talking about the many challenges shippers face in a volatile market. The driver shortage is contributing to the capacity crunch. The economy is good and freight rates continue to soar. In an era of disruption, logistics experts are focusing on the value of real-time freight visibility.

In a recent issue of Logistics Management, executive editor, Patrick Burnson, gives a detailed summary of Transportation Intermediaries Association’s (TIA) 2018 Freight Visibility Report. Burnson explains that the TIA report “highlights complex issues around visibility for shippers--including understanding what kind of data they should ask for and how they should use it.”

He quotes Robert Voltmann, TIA President and CEO, who explains that “visibility is at the forefront of what we do as third-party logistics companies. We are the supply chain’s natural technology leaders because we are closest to our customer’s freight, data, and increasingly, their real-time decisions.”

Why is visibility essential for shippers in today’s market?

  • Delayed shipments are costly! With freight rates rising, shippers cannot afford back charges for delayed or or missed delivery appointments. Real-time visibility offers information on shipments from pickup to delivery.

  • There’s no room for error in the cold chain! Temperature-controlled shipments require monitoring every step of the way. Visibility provides shippers with real-time information so they can make adjustments as necessary.

  • Visibility offers information! Dan Cicerchi, at Transport Topics, reminds us that visibility information can “drive proactive management practices” and “boost productivity and efficiency across the supply chain.”

Does your 3PL offer Freight Visibility you can count on?

Here at Pyramid Transport, we believe this is one of the most important questions you can ask when choosing logistics partners. We believe in and invest in advanced technology. That’s why our freight visibility tools are exceptional and will keep you in the know. We offer a web-based service that allows customers to track their shipments from pickup to delivery. Knowledge is power. If your 3PL doesn’t offer advanced freight visibility, give the experts at Pyramid Transport a call!

Steve Swain